{"id":23164,"date":"2022-02-15T12:14:14","date_gmt":"2022-02-15T12:14:14","guid":{"rendered":"https:\/\/www.appdupe.com\/blog\/?p=23164"},"modified":"2022-02-15T12:14:14","modified_gmt":"2022-02-15T12:14:14","slug":"discord-marketing-checklist","status":"publish","type":"post","link":"https:\/\/www.appdupe.com\/blog\/discord-marketing-checklist\/","title":{"rendered":"Perceive The Discord Marketing Checklist for 2022"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Checklists (in general) are meant for failure avoidance and ensure consistency (in whatever task). Documentation and auditing against the documentation are two major tasks in a checklist. A complete <a href=\"https:\/\/www.appdupe.com\/discord-marketing-services\"><strong>Discord marketing checklist<\/strong><\/a> involves guidance on what needs to be done and whatnot.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Discord took off when crypto projects started investing more (in it) than other conventional marketing channels. Since Discord was a community-specific platform, they hit the nail on its head with their marketing strategies.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With over 150 million active monthly users, Discord is a one-stop marketing tool that you can\u2019t afford to miss, especially if you have a business to publicize.<\/span><\/p>\n<h3><b>4 Amazing Discord Statistics That Will Blow Your Mind<\/b><b><\/b><\/h3>\n<ul>\n<li aria-level=\"1\"><b>Discord Has 350M Registered Users<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Discord enjoys 350 million registered users, encompassing 150 million active monthly users. The ongoing pandemic has had a big impact on increasing servers on the platform. The <\/span><span style=\"font-weight: 400;\">statistic article<\/span><span style=\"font-weight: 400;\"> from Influencer Marketing Hub pictorially explains the significant growth of servers from 2019 to 2021.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Discord Has 19M Active Servers<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Discord offers several distinct features, which is one of the reasons for its rapid popularity. The concept of having a different server for each group has been so popular that 19 million people use the platform each week. Because of its tremendous popularity, Discord is now competing with other communication apps such as Google Chat and Microsoft Teams.<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Discord Was A \u2018Thing\u2019 In 2018 Too<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">It was early 2020 when many (Including me!) started using the Discord platform for various reasons. Even in 2018, it was faring well, with 850 million messages sent (per day). Of course, the numbers would only triple since. The matter of fact is that Discord isn\u2019t a platform that is born entirely out of the pandemic, unlike many others.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>The United States Has More Discord Users<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Discord is drawing traction from users across the globe. However, the United States tops the list with 28.46% users, followed by Canada and Germany with 5% and 4% respectively. This <\/span><span style=\"font-weight: 400;\">statistical report<\/span><span style=\"font-weight: 400;\"> from Similar Web indicates the growing popularity of Discord in the United States.\u00a0<\/span><\/p>\n<div class=\"id_bx\">\n<h4>Discord Promotion services For your Crypto and NFT projects<\/h4>\n<p><a class=\"w_t\" href=\"https:\/\/direct.lc.chat\/8256261\" target=\"_blank\" rel=\"noopener noreferrer\"> <img decoding=\"async\" src=\"https:\/\/www.appdupe.com\/blog\/wp-content\/uploads\/2021\/01\/wt.png\" width=\"20\" \/> Live chat with us<\/a><a class=\"mr_btn\" href=\"https:\/\/www.appdupe.com\/request-proposal?\/discord-marketing-services\">Contact us<\/a><\/p>\n<\/div>\n<h3><b>Your 5-step Discord Marketing Checklist<\/b><b><\/b><\/h3>\n<ul>\n<li aria-level=\"1\"><b>Maintain Your Brand Persona<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">While a business and its employees are real, brand perception is make-believe. Regardless of any marketing channel, businesses spend so much on unearthing an appealing brand persona. A brand persona represents a person, putting a face on the abstract qualities, values, and voice that companies build.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While engaging with your business-specific community on Discord, the brand persona resonates with the content you create and the tone you use. If you already have a brand persona (elsewhere), ensure that you safely migrate it to Discord.\u00a0<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Define Your Content Strategy<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Now that your brand persona is set, next up is a well-crafted content strategy on the <\/span>Discord marketing checklist<span style=\"font-weight: 400;\"> that empowers you to what you\u2019re going to post\/share on a day-to-day basis.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Coming up with a brand-specific <\/span><span style=\"font-weight: 400;\">content strategy for Discord<\/span><span style=\"font-weight: 400;\"> might look like a tiring process, but it depends on these things:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Looking to build a community for your Crypto startup? Publish project-specific content and news daily.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Trying to sell non-fungible tokens? Conduct giveaways and ask-me-anything (AMA) sessions regularly.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Trying to use Discord for customer service? Using bots and posting regular updates is enough.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">So, crafting a content strategy depends on your business\/project objective and what you want from Discord.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, sticking to a constant content theme is advisable as it will bestow consistency and focus on a sensible content approach.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since we\u2019re talking about Discord, Twitter\u2019s casual tone is popular among the audience.<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Create A Discord Calendar<\/b><\/li>\n<\/ul>\n<p>Once you know what you\u2019re sharing, you need to plan on when to share it, or simply, you must craft a Discord content calendar. Planning your strategy (in advance) simplifies your marketing campaign, saving a hell lot of time!<br \/>\n<b><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Organizing your content ahead of time ensures that your Discord marketing campaign is consistent. You can use the <\/span><span style=\"font-weight: 400;\">best calendar discord bots<\/span><span style=\"font-weight: 400;\"> to schedule content sharing, set reminders, etc.\u00a0<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Monitor Your Discord Presence<\/b><\/li>\n<\/ul>\n<p>Keep track of how your Discord strategy is currently performing to receive the greatest outcomes. If you don&#8217;t watch Discord statistics, your campaign may be underperforming without your knowledge.<br \/>\n<b><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Keeping track of these indicators will allow you to see the progress you&#8217;re making. If you notice that some of your KPIs aren&#8217;t doing as well as you&#8217;d like, you can begin taking action to improve them.<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Conduct A Competitor Analysis<\/b><\/li>\n<\/ul>\n<p>Before crafting your discord marketing checklist, ensure you have a clear idea of what your competitors are doing. One viable way to do this is through a Google search, which may present you with keywords, phrases, and industry terms.<br \/>\n<b><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Discord marketing tactics for different businesses cannot (or should not) be the same. Instead, figure out what <\/span>Discord marketing services<span style=\"font-weight: 400;\"> work for them and what conclusions you can draw from it to tailor your advertising.<\/span><\/p>\n<h3><b>Let AppDupe Administer Your Discord Marketing Campaign<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Following the strategies mentioned above would ensure a solid foundation (for your campaign). If you wish to further your Discord success, you can hire an astute <a href=\"https:\/\/www.appdupe.com\/discord-marketing-services\"><strong>Discord marketing company<\/strong><\/a> like AppDupe to optimize your discord campaign. We\u2019re the marketing firm businesses trust to drive results with countless client testimonials.\u00a0 <\/span><\/p>\n<div class=\"info_box\">\n<h2>Do You Need Assistance in Following This Discord Marketing Checklist?<\/h2>\n<div><strong><a class=\"w_t\" href=\"https:\/\/direct.lc.chat\/8256261\" target=\"_blank\" rel=\"noopener noreferrer\"> <img decoding=\"async\" src=\"https:\/\/www.appdupe.com\/blog\/wp-content\/uploads\/2021\/01\/wt.png\" width=\"20\" \/> Live chat with us <\/a><a class=\"button\" href=\"https:\/\/www.appdupe.com\/request-proposal?\/discord-marketing-services\">Click here to proceed <\/a><\/strong><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Checklists (in general) are meant for failure avoidance and ensure consistency (in whatever task). Documentation and auditing against the documentation [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":23165,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4696],"tags":[4884,4799,4698,4800],"class_list":["post-23164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-discord-marketing-services","tag-discord-marketing-checklist","tag-discord-marketing-company","tag-discord-marketing-services","tag-discord-promotion-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Simple 5-Step Discord Marketing Checklist<\/title>\n<meta name=\"description\" content=\"What encompasses an ideal Discord marketing checklist? 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