There is no big stupefaction that the ride-hailing businesses are propelling in the forward direction. The ability to quickly book rides and make payments in ride-hailing apps are sensible enough to abandon the traditional taxi booking services.
While discussing the on-demand ride-hailing business, Uber can’t be neglected. Right from the initial days of introducing the ride-hailing services, Uber has been the centre of attraction. Over the years, Uber is able to keep its business steady with the inception of different marketing techniques.
Many other ride-hailing apps deserve the same level of endorsement, just like Uber. So, we have picked up one such ride-hailing app called Heetch and how it overcame all the uncertainties that came its way.
Heetch – A Ride-Hailing App That Reflects A Phoenix
Phoenix is often used to symbolize the ability to rise from ashes. Once you get to know about the history of Heetch, you will infer that Heetch reflects the phoenix. Alright! Heetch is a ride-hailing app that was deployed in the year 2013. The app works on a Peer-to-Peer business model, where anyone owning cars can sign up and offer rides to passengers.
Also, the company mainly focussed on providing late-night rides for those who return from parties. But the negligence of some legal steps thwarted their services, and soon a case was filed against Heetch.
The court of Paris imposed a penalty of 600,000 euros. The court’s order to pay a huge penalty baffled Heetch. So, it was the time when Heetch lost its drivers and started fresh again with professional drivers.
As of current times, Heetch’s ride-hailing business is making headway in different countries like France, Morocco, Algeria, Belgium, Angola and Netherlands.
What is interesting behind Heetch’s ride-hailing business?
Unlike other ride-hailing companies, Heetch doesn’t impose heavy commission rates on drivers’ earnings, yes, the company takes only 15% of the drivers’ earnings as commission. Not just the lowest commission rate, but the company offers low ride charges for passengers too. Also, for every passenger who refers his/her friend, the app will credit 5 euros to the passenger’s account if that friend joins the app.
Now, the question that is brewing in your mind is how to start a ride-hailing app like Heetch. Let us address this in the next section. Tag after!
How to set about a ride-hailing business in present times?
The first step to pay attention to before starting a ride-hailing business is to assay the target crowd and their expectations from your taxi services. This stage is about enrooting your business plans. Next to this phase, you will start off with assessing your competitors.
Competitor analysis will also add some solid foundation to your business plans. Thoroughly assess your competitor’s user base, countries they serve, unique value propositions, app, along with the features and number of vehicle options they provide.
If you end up implementing something distinguishing from your competitors, then you have reached the first milestone in achieving success. In order to stabilize the success in the upcoming years, then your taxi services must be up-to-date with the latest trends.
GOT AN IDEA FOR A RIDE SHARING APP LIKE HEETCH? LET’S DISCUSS!
In order to draw the concentration of users towards your taxi services, your value propositions must be alluring and beneficial. Providing occasional offers is just one way of gaining the traction of the users. Here are some of the value propositions that will work best for your taxi business.
You can offer exclusive rides for women and children at an affordable price. Next to this, having a GPS-enabled taxi booking application will be beneficial for users to track the location of taxi. And ultimately, you can also consider including electric cars in your taxi services.
Choose the revenue model
Planning the sources of revenue is one of the most important stages before starting your business. Commission charges on rides will be the first source of revenue. Decide the percentage of commission you wish to cut down from the driver’s earnings.
Next to this, cancellation fees will join the list of income sources. Usually, you would have heard of cancellation charges imposed on riders. But there are ride-hailing companies that impose cancellation fees on drivers if they refuse to take up the rides.
And finally, advertisement charges and subscription fees will add income to your business.
Choose the platform and type of app development
Though developing an app for both Play Store and App Store is costly, it is irresistible. If you are focussing on developing your app for only one platform, then you are missing out on a major audience. For this, you can go for hybrid app development, where you can develop your taxi booking app for both platforms with the same code (with slight changes).
Next to choosing the type of platform, you must also decide the type of app development that matches well with your budget. At Appdupe, we develop budget-friendly clone apps, and you can try out our Heetch clone.
Say “no” to surge pricing
Uber still faces controversies for imposing surge pricing in their taxi services. It is not a best practice to increase the ride charges suddenly due to high demand. Though neglecting surge pricing from your business may cut down your revenue, it will fetch you the patronage and trust of users in the long run.
Ride-hailing app’s features
Multiple stop points
Heetch clone – Get your customized taxi booking app
Over the years, we at Appdupe have been tailing behind the latest app development approaches. We take up clone app development and have a successful track record. We are highly keen on infusing the latest tech stacks into our app solutions in order to help our clients move up in the competitive business landscape.
So, zoom into our Heetch clone app solution and tell us if you need any customizations. Overall, we will reach the deployment stage within a week. Connect with our team and get a free quote.
At AppDupe, we know that our customers are Entrepreneurs and keeping them succeeding is what will make us stronger. So, we promise you, Life Time Updates free of charge. Yes, we know that Apple and Google keep coming out with new versions of their mobile OS's and other companies we clone from also keep updating their features and UX to stay up-to-date. We will take care of that for you, leaving you to do what you do best, Win!
Is this legal?
PicMix and PicYou are almost exact clones of Instagram. MyCityDeal and Wimdu are clones of Groupon and AirBnB respectively. The only thing companies can patent is methodology for achieving an action or leading to an end point. If you can figure out another way to do that, without infringing on other's IP, you totally can. We could, so we did.
Disclaimer: Appdupe neither represents nor have any control over the trademarks of ‘Uber’ and ‘Gojek’. We use the terms ‘Uber’ and ‘Gojek’ for a better understanding of our services. Our offerings intend no harm to any organization or individual.