Ever imagined your audience base will increase from 10 million to 300 million in three months? Well, in the wake of the coronavirus pandemic, this too is possible. Video conferencing apps are gaining popularity in this quarantine season. Governments have imposed nationwide lock-downs to curb the widespread spread of the disease. As a result, companies are encouraging virtual meetings with their employees. This way, meetings can be held hassle-free while practising social distancing. 

One such video conferencing app that has enhanced its audience in this pandemic is Zoom. Zoom, which allows employees of a company to hold online meetings, lets upto 1000 participants in the meeting. Moreover, with various subscription plans, the app lets users decide based on their requirements. Entrepreneurs all across the world are looking to venture into this exponential video conferencing app market. In this blog, let’s discuss how you can develop a video conferencing app and gain increased revenue in the market. 

The growth of Video conferencing apps amid the coronavirus pandemic: 

Ever since the coronavirus pandemic, video conferencing apps were experiencing an unprecedented surge. 

• Zoom dethroned Whatsapp to clinch the most downloaded Android app position in India. 
• The market capital of Zoom is expected to be $40 billion. 
• As many as 450,000 Zoom Meetings app downloads are made per day in India. 
• This daily download rate continued the same for almost two weeks after that. No wonder the revenue of the app skyrocketed. 
• As mentioned earlier, Zoom Meetings had 10 million users in December 2019. In three months, the numbers skyrocketed to 300 million users. 
• Even Facebook has introduced Messenger Rooms that allow video conferencing to its users. 
• According to a survey, as many as 700 million users use Facebook Messenger, and Whatsapp calls daily. 

What is a Zoom Meetings App? 

Zoom meetings or a Zoom app is essentially a video conferencing app that lets video calling services on a cloud-based platform, thereby paving a way to virtual conferences. Users can join meetings either with video or audio or by both. This lets thousands of companies conduct online meetings with their employees in this quarantine.

 Now, the increased popularity of this Zoom app is mainly due to its features. If you are looking to venture into this growing market, you need to be well-versed with the features of the app. 

What are the features of the video conferencing app? 

Features determine the sustainability of your app in the market. Let’s discuss some of the must-have features here, 

• Chat during meetings: This chat feature lets participants communicate with one another during meetings. This enhances the experience of participants and enables them to be active throughout the meeting.
• Record meetings: This feature can let participants record their meetings for future use. Moreover, this lets participants upload these meetings to a cloud. As a result, even participants who missed the meeting can view the session separately.
• Screen sharing: This is a must-have feature in a video conferencing app. Participants can share their screen with others, thereby making presentations more elegant and attractive.
• Virtual Hand-raising: Participants are provided with a virtual hand-raising feature. This prevents multiple participants from talking at the same time. Moreover, this leads to an organized communication flow during meetings.
• Mute participants: In a meeting with several participants, even a single nuisance can disrupt the entire meeting. With this feature, hosts can mute participants in the meetings. This prevents unwanted noises from disrupting the meetings. 

After looking at these features, are you interested in integrating these features in your Video conferencing app? We can provide you a white-label Zoom clone app according to your requirements in no time. 

What are the advantages of having an exclusive video conferencing app? 

Important business decisions of companies are made only through meetings. Let’s discuss certain key advantages of having an exclusive video conferencing app, 

• You can include as many as 1000 participants to your meetings. 
• With Digital Signage, you can share important files, pdfs, etc., for participants to sign. 
• The app can let you organize and conduct webinars seamlessly. 
• By the scheduling feature, participants get to know their meetings well in advance. 
• The muting option can greatly benefit large meetings where several participants are housed, and the communication becomes buzzing. 

With all these added advantages, video conferencing apps can attract a wide range of audiences. Moreover, for companies looking out for platforms to conduct meetings, your app can be their one-stop destination. 

What are the privacy and security issues faced by Zoom recently? 

The headlines that topped the news recently is the security breach of the Zoom app. Let’s take a look at what exactly happened. 

• Information security professionals identified flaws in the Zoom app and stated that hackers often exploit open Zoom meetings. 
• Moreover, Zoom’s privacy policy stated that it had the right to use whatever it saw fit with users’ personal details. 
• Moreover, the encryption policy, too, is misleading with holes that can exploit users’ data. 
• As a result, the New York City public schools decided to ban Zoom meetings for distance education. 

The speculations regarding these issues were confirmed when Zoom’s Chief Executive, Eric S. Yuan, apologized to the security lapses. He added that the company treats users’ data extremely seriously. In his own words, he said, “We recognize we have fallen short of the community privacy and security expectations.” 

How can one overcome these issues during a video conferencing app development? 

With Zoom facing so many issues regarding privacy and security, make sure you do app encryption efficiently. Here’s are certain ways to overcome these issues, 

• A comprehensive review by third-party experts: With users piling up, you need to maintain the maximum security of all these user details. To verify your encryption periodically, make sure you do a comprehensive review of your security details by a team of third-party experts.
• Meeting passwords for access: Since open meetings are more viable to threat, make sure your app provides meeting passwords to allow participants. This keeps hackers and unwanted participants away from the meeting.
• Pay for identifying software flaws: External eyes can always spot flaws better than one from within. Hence, as a token of appreciation, pay hackers, or software professionals who identify flaws in your app. This can let your app stay updated and enhance security every now and then.
• Handles data by region: Your back-end decides your sustainability of the app. If your app is said to operate all across the world, make sure you handle data according to a particular location or region. This handling of data based on regions enables a seamless workflow of the app. 

Now that you are clear about how to overcome issues in a video conferencing app, are you ready to venture into app development? Don’t worry. We’ve got you all covered. We, at Appdupe, can provide you a Zoom alternative that is highly secured and encrypted. 

Wrapping up, 

The lockdowns will continue to prolong further with the coronavirus causing disruptions in full swing. Video conferencing apps are helping thousands of companies conduct and organize virtual meetings with their employees. Zoom is one of the most popular apps engaging customers effectively in this quarantine season.

Any entrepreneur can develop a video conferencing app and gain increased revenue in the market. Privacy and security issues are a matter of concern for these apps. With proper security encryptions, you can provide users of the app an all-around best-in-class video conferencing experience. With so many advantages, developing a Zoom alternative can turn a jackpot to entrepreneurs all across the world.