Food ordering apps don’t need an introduction probably, for you will have a great idea about them, mindful of their growth. Regardless of which country one is from, there is a spike in its growth, making it a prodigious contributor to the on-demand market. Although many countries like the US, India, and UK’s food delivery market may seem to be an arena of tough competition for the delivery apps, Turkey’s market is void of any such tight competition. For Yemeksepeti, the pioneer and giant are outclassing other apps in the country.
Yemeksepeti- The behemothic app of Turkey
Yemeksepeti is an online food ordering app that started its venture between the end of 1990 and 2000 by four new graduates. It became Turkey’s first and biggest online food ordering site and was fondly called the ‘food basket’ by the people of that country. The company is widespread across 69 cities.
By partnering with all the top global and domestic brands like Domino’s Pizza, McDonald’s, Burger King, KFC, etc., it gave no other option for the people but to order through this app without the need for haste. It has over 12 million registered users and an average of 4 50,000 orders every day.
What are the benefits offered by Yemeksepeti to the Turkish population?
With over 35,000 restaurants partnered with the company, people won’t return empty-handed once they get into the app without savouring the different dishes.
It also offers Yemeksepeti Vale service, which allows users to order from restaurants that do not provide takeaway services.
The app is available on all three platforms like Android, iOS, mobile web, and website, thereby providing immense comfort to users to order from any platform.
In 2013, the company activated an online credit card feature for the users to enjoy their meals and pay for them later.
The company ensures the best service by increasing the daily number of orders.
Online food delivery market growth & what makes it a go-to option for entrepreneurs?
Prominent players who aid the growth of this market are the younger generation who wish to try new cuisines every day for their desires. So far in the previous decade, if someone were to experiment with some new dishes, they have to hunt down restaurants, even now people do, but the only difference is that they can do it without moving from their place.
According to the Digital Market Outlook, the revenue of the online food delivery segment is expected to grow by US $96,864.4 million in 2024 from the present US $78,608.1 million in 2021. The advantages and convenience of the food delivery apps like Yemeksepeti are notching up this scale and making it the apple of entrepreneurs’ eye.
However, developing such an app is not a cakewalk, neither is it a Pandora’s Box. With the proper planning, everything is possible. After all, technology is there to substitute every tricky situation! Though there might be various development techniques, there are things that you need to follow to keep your forward stride intact. We’ll look at them now.
Do You Have Ideas About Launching A Food Delivery App Like Yemeksepeti?
3 significant steps to follow before developing an app like Yemeksepeti
Track the trends of the food delivery industry
An application without any contemporary trends is like a dead bug. Yes, that’s how technology and people’s demands have changed. So, look into what is trending today in the app’s market or what your competitor’s app has got in it. You might get a slight idea about what you should introduce. Some additions that other food delivery apps adopting are:
Social media networks: It will make your project unique in the selected niche. When you consider integrating social media functionalities, you open doors for better visibility and reach in the shortest possible time.
Virtual assistant: In the world of AI and ML, having a manual support team is nothing but a sorry condition. You can integrate chatbots to allow users to place orders through messengers and request food.
Smartwatch: Companies have started using wearable devices for orders.
These are only the top suggestions; you can, however, always feel free to integrate any other technologies that you think would make up for an easy ordering option. The easier you make the services, the loftier your user base will turn.
Choose a business model
There are only two prominent business models for a food delivery app that you can choose according to your budget.
Order only model: This model can be followed by you if your company wishes to manage only orders. You can quickly start following this model as there is less barrier to entry. There is no need to worry here about cooking and delivery.
Order and delivery model: If you are a food startup trying to enter the industry, then this will be an ideal business model, for you can generate revenue through various streams.
Research target market
Investing in a business without targeting potential customers is like living in the fast lane. Without a focus and understanding of what your audience wants, a company can never be of use to anyone. Therefore you should keep in mind to build an app that meets your target audience’s requirements.
Take into consideration questions like:
What does your potential customer earn, their gender, age, and nationality?
How will your project solve their problem?
What will be the feeling for your customer when they use your app?
Why should they choose your app over your competitors’ platforms?
What features should you add to make it unique yet straightforward?
After you have settled answers to the above questions, you can move further to the development process.
An investment is only worth it if you have all the unique embellishments that will be loved by the global population. Also, your app should be able to handle all the technical functionalities better. Because no matter what, when the end product doesn’t meet the users’ standards, the flourishment is also hanging only by a thread.
Appdupe can help you with that! Our food delivery app development company offers a ready-made Yemeksepeti Clone solution with critical features and sturdy functionality at a highly economical price. You can launch the app within just a week and scale it anytime you want in the future. Just give us a call, and we’ll be at your service.
Give Shape To Your Thriving Food Delivery App Ideas With Our Yemeksepeti Clone
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