The Philippines startup ecosystem has been off to a great start, with the country aiming to have 500 startup companies worth $2 billion in valuation. The Innovation Startup Act has made foreign and local entrepreneurs consider potential investments for their startups in the nation. Katrina R. Chan, the director of a local startup organization, expresses his views as “we want to make the Philippines a friendly place for startups, setting it up in a way that it is easier for talents and ideas to prosper no matter what they come from.”
According to a Boston Consulting Group study, one in five people in Manila uses ride-hailing apps daily. Though COVID-19 has made ride-hailing businesses to halt for a particular period of time, Post COVID-19 the ride-hailing business is about to grow than expected. This popularity among the citizens has made entrepreneurs launch a taxi app in the Philippines. The market for taxi booking apps is set to grow exponentially throughout the nation. In this blog, let’s discuss how business owners can roll out an on-demand ride-hailing app in the Philippines.
Know your competitors
The initial step to carry out before venturing into the market is to analyze the market and your competitors.
Grab: The Southeast Asian giant is your strongest rival when it comes to the Philippines. Launched in 2013, the average monthly rides on Grab is rising by 150% every year. The app has completed 300 billion kilometers in the country and sets a benchmark for you to achieve.
Hirna: The Davao-based company is a recent startup thriving very well in the nation. It plans to expand its business to Manila, too. The app is gaining good reception among the masses and is considered an alternative to Grab.
Hype: Hype is a 100% local taxi business entity operating in almost every region of the country. The platform is said to offer services at a 20% cheaper price when compared to Grab. Launched just a couple of years back, the online platform is poised to reach great heights in the near future.
The success of these apps is proving that a best-in-class taxi service app can gain instant success among Filipinos.
Offer a stand-apart app to lure the audience
The primary aim of any business is to establish a mark for itself in its respective field. You need to attract the audience towards your platform at a rapid pace by offering them a top-notch taxi app. Let’s discuss some of the unique features worth considering in your app here,
Real-time tracking: Provide users an enticing app experience by letting them track their drivers. Additionally, let them know precisely when the driver will arrive at their destination. Accurate results will enhance user satisfaction, boosting your customer engagements.
In-app wallet: Offer users a wallet where they can add money for taxi services. This way, they needn’t enter their account details for every transaction. They can make payments through the app in a flash.
Schedule rides: To avoid last-minute hassles, bestow users with the option of scheduling their ride well-in-advance. This feature is a great way to retain customers, as users will rely on your app for trouble-free rides.
In-app chat/call: A provision to contact drivers in case of emergencies or otherwise is a must-have nowadays. This way, both users and drivers aren’t left stranded. The app’s streamlined communication ensures that users can contact drivers instantly.
Rent a car: Eliminate the worries of users if they’ll get a ride back home. The ‘rent a car’ feature lets users hire cabs on an hourly basis.
These are certain stand-apart features among many. At Appdupe, we offer a perfect blend of vital and unique features to scale your app in the shortest time possible.
Adhere to a well-crafted timeline
App development is quite simple, provided you plan and execute your actions on all counts. Let’s a basic outline of app development here,
Analyze your business needs: You need to apprehend what it takes to develop a top-notch taxi app. Identify key areas where your competitors are lagging. Equip yourselves with all the financial and technical requirements before setting foot into the market.
Grasp customer expectations: Do market-centric research to identify your customer demands. Conduct surveys and feedback to visualize the market needs.
Design your app: Design the app’s framework in such a way it is appealing and coherent. The UI/UX creates the initial expression of your app among the target audience.
Develop the app: Integrate cutting-edge features and functionalities into your app. Make sure you provide the utmost care while setting up the back-end. It is pointless to incorporate top features if your servers and databases cannot manage the site traffic.
Deploy the app: To reach out to a wider audience, make sure you deploy your app across multiple platforms like Android, iOS, etc.
Time is money in app development. Hence, make sure you venture into development with a well-devised timeline. At Appdupe, we deploy the best minds on the field to devise a strategy upto the last detail. Our timely delivery of the app ensures you to propel your ride-hailing app as planned.
Choosing the right revenue model is pivotal
As long as you can provide reliable, convenient, and affordable taxi rides, you can gain revenue from multiple sources. Some of the ways include,
Revenue through commissions: Your online taxi platform connects drivers who sign up with your platform to users in need. This way, drivers get rides periodically through your app. Hence, you charge a certain percentage of every users’ payment as a commission fee. For every booking made through your app, you receive income simultaneously.
Revenue through surge pricing: As the demand in a particular area goes up, it becomes difficult to assign drivers. You can capitalize on the spike in bookings by levying a surge fee. Users who pay the price will get rides irrespective of the demand.
Revenue through advertisements: Marketing campaigns prove to be worthy of gaining income, as well. By displaying third-party banners, you can yield considerable profits through your app.
It entirely depends on the entrepreneur to choose the best-suited revenue models according to the platform.
Establish your Uber clone in the Philippines
Setting up a startup in the Philippines is quite simple, with the government providing ample opportunities for budding entrepreneurs. Let’s discuss the elemental steps to launch your Uber clone in Philippines here,
Register your brand’s name: The initial step is to register your startup with the Department of Trade and Industry (DTI).
Obtain business permits: Identify locations where your operations are based upon, and obtain multiple licenses from local governments.
Avail the Mayor’s permit: Comply with the requirements you need to get a Mayor’s permit. This checklist usually includes a contract of lease, occupancy permit, etc.
Get the Certificate of Registration: Upon availing different permits, the Bureau of Internal Revenue (BIR) issues you a Certificate of Registration (COR).
This simple registration procedure has made startups to consider the Southeast Asian Country a substantial investment ground.
Ride-hailing apps are an instant hit wherever launched. The Philippines has provided a massive market for entrepreneurs to explore in the ride-hailing sector. Features play a crucial role in determining your app’s success. To avoid hurdles during development, prepare an executable plan after consultation with the app development company.
We are the pioneer of the app development industry and are explicitly known for converting startups into a distinctive business entity. Schedule a meeting with our seasoned team of experts, and tell us your visions about the app. We’ll take your Uber clone app to the next level in no time!
Want to startup an on-demand taxi app in Philippines?
At AppDupe, we know that our customers are Entrepreneurs and keeping them succeeding is what will make us stronger. So, we promise you, Life Time Updates free of charge. Yes, we know that Apple and Google keep coming out with new versions of their mobile OS's and other companies we clone from also keep updating their features and UX to stay up-to-date. We will take care of that for you, leaving you to do what you do best, Win!
Is this legal?
PicMix and PicYou are almost exact clones of Instagram. MyCityDeal and Wimdu are clones of Groupon and AirBnB respectively. The only thing companies can patent is methodology for achieving an action or leading to an end point. If you can figure out another way to do that, without infringing on other's IP, you totally can. We could, so we did.
Disclaimer: Appdupe neither represents nor have any control over the trademarks of ‘Uber’ and ‘Gojek’. We use the terms ‘Uber’ and ‘Gojek’ for a better understanding of our services. Our offerings intend no harm to any organization or individual.