India is one of the biggest markets for social media platforms. The country is expected to have a whopping 448 million users by 2023. Factors like affordable smartphones, the availability of economical mobile data plans, and the spread of Internet connectivity due to government programs like Digital India has brightened the prospects of entrepreneurs. 

Entrepreneurs aspiring to dominate the highly competitive social media space in India can seek top-notch assistance from Appdupe, an experienced app development company for Public clone app development. The ready-made and customized hyperlocal social media applications are feature-rich and scalable. It includes well-functioning Android and iOS apps for the users and a robust admin dashboard. 

What are the unique aspects of an app like Public?

• Numerous use-cases – Users can share videos instantly with their followers, employers can post jobs, classified advertisements can be published, and surveys/polls can also be conducted on the Public clone. 

• Multilingual content – Keeping in mind the pluralistic nature of Indian tastes, an app like Public supports multiple languages like Tamil, Telugu Hindi, Bengali, Punjabi, Malayalam, Assamese, Gujarati, Marathi, and Odia. 

• Multimedia support – Apart from posting attractive videos, users can also upload images, emojis, and GIFs to get more fans for their content. 

• A real-time content feed – New videos uploaded by the users can be viewed anywhere and anytime by anyone. It is embedded with a social sharing facility. Users can give access to their location to watch only regional videos. 

• Access to the latest news – Short videos are shared directly to the users of the Public clone. It covers different topics like education, economy, healthcare, infrastructure, religion, accidents and emergencies, and weather conditions.

• A social media login option – New users can easily sign up on an app like Public by syncing their Google and Facebook social media accounts. 

The straightforward process to use the Public clone app is

• The users have to register on an app like Public by entering the required information. 
• They can set preferential settings like language and location for accessing the desired content. 
• The modern content feed automatically updates all the latest videos published by other users on the Public clone app. 
• Users can share their opinions and views of the videos after watching them on their devices.
• The people can also publish the videos uploaded on an app like Public to other social media platforms. 
• Users can rate the quality of videos watched on the Public clone app on a scale of 1-5. This helps the admin to moderate the video content suitably according to the likes, interests, and preferences of the target audience. 

What is the detailed methodology incorporated by Appdupe for Public clone app development?

• Acknowledging the operational plans and business needs of the client firm.
• Studying similar social media apps in the market to formulate a Unique Selling Point (USP). 
• Preparing a list of features and functionalities to include in an app like Public. 
• Assembling the required tech stack. 
• Hiring the needed team members like mobile app developers, marketing specialists, finance managers, project managers, relationship managers, technical support executives, and QA testers. 
• Preparing the friendly UI/UX design of the Public clone app as part of the frontend. 
• Developing the backend by setting up the operational server to handle the social media activities of millions of users. 
• Rigorously testing an app like Public by analyzing its operational capacity, performance, and speed. Technical bugs and vulnerabilities will be immediately removed. 
• Launching the Public clone app officially in the Indian market.
• Promoting the advantages offered by an app like Public across online forums, paid advertisements, and by publishing newsletters.

The various advantages for entrepreneurs by developing a Social media app like Public are 

Direct reach to a huge target audience – The potential of the vast Indian market is immense with the young population hooked to the Internet always. Video-sharing apps like Public tick the right boxes due to their visual appeal and localized offerings. Professionals like doctors, lawyers, astrologers, journalists, and retailers can utilize the Public clone app to impress their customers.

Access to analytical reports – The entrepreneurs can get the latest information about the average number of videos watched by each user every day or month, total time spent by users per month or year in live streaming of content, and statistics of daily and monthly active users. Based on the insightful reports, they can make the right decisions to grow and develop their social media business.

Easy monetization opportunities – Targeted ads can be published on an app like Public by analyzing the user behaviour. The revenue generated from advertisements will depend on the number of clicks and impressions. In-app purchases can be introduced for users to buy merchandise and premium features for a specific price. 

Better brand awareness – Users bored with the existing social media apps will be eager to try out something new by utilizing the innovative Public clone app. This leads to a spike in downloads of an app like Public resulting in a positive buzz in the market. This gives more loyalty, recognition, and visibility to the business firm. 

Cost-effective – Sharing of content on digital platforms is not just quick but also economical. The business can save a lot of costs by conducting promotional campaigns online instead of resorting to offline marketing. This contributed to increased conversion rates due to the efficient use of finances by the entrepreneur.

Why choose Appdupe for getting the Public clone app? 

• A knowledgeable developer team with immense intelligence about the latest changes in the social media world.
• Assurance of timely delivery of a user-friendly social media application like Public. 
• Integration with modern technologies like Artificial Intelligence (AI), Augmented Reality (AR), and Virtual Reality (VR). 
• Provision of 24×7 customer support in numerous languages post-deployment of the Public clone app. 

Final Thoughts

India is a booming digital economy with huge growth expected in the years to come. A whopping 150 million smartphones were shipped to the country in 2020. Entrepreneurs can get started with profitable Public clone app development to acquire not just individuals as users but also small and medium businesses who will look to promote their products and services on the hyperlocal social media application. Reach out to Appdupe now for obtaining a game-changing app like Public soon.