UberEats has launched its service in Mumbai (INDIA) today. The company has said that UberEats services will be available in six different cities of India by the end of the year, although they have not disclosed which cities. Mumbai is a good place to start off with, the population is as high as 20 million. Mumbai is a commercial city, it is one of the most famous cities of India for it’s where most of the Bollywood celebrities live.
“Mumbai is home to a booming food industry with a vibrant food culture offering both global and local cuisines. The introduction of UberEats in India, with Mumbai as the first city, is a major step in our global expansion and showcases our commitment to the region,” Bhavik Rathod, Head of UberEats India, said in a statement.
It’s hard to take in that UberEats was an “experiment project” in 2014, But the app got much larger and hit heights of success within it’s few months of being out there. Now, the app offers its service in 78 cities across 26 countries worldwide including Tokyo, Japan, and Bangkok, Thailand. The app stepped into Asia through a launch in Singapore last year.
India is a huge global opportunity for any business out there. Uber is more committed than ever now that they have exited the Chinese market. India’s population is about 450 million to 465 million say the latest reports.
E-commerce sales alone are estimated to touch $48 billion by 2020, analyst firm Forrester claimed.
UberEats is going up against toughest of competitions in Mumbai, the city currently consists off – FoodPanda, Swiggy and Zomato and a couple of other apps that have been running for more than a year now. There are other companies that are coming up with on-demand apps, for example, Google ventured into a space with its own service for ordering food, and Ola a well known on-demand taxi booking app also tried to step into the food ordering business but sadly didn’t last long leaving the operation to shut down within 12 months of its launch.
Theres no address from Uber on how they plan to take on their rivals, but with their experience, I’m pretty sure they’ll do just fine. Having said that, If this doesn’t work-out they can always rely on their ride booking business which has also been in battle with Ola for the longest time.
Ola is linked with a new round of funding that reduces its valuation. There’s no proof of which company is doing better than the other. The firm raised $250 million in fresh capital at a 3 billion valuation (which is down from $5 billion valuation in 2015)
There are a lot of updates with Uber recently on the app, they seem to be constantly upgrading it to the next level. Well, that is necessary if they want to keep up with Ola. Uber has been giving a lot of attention to UberEats lately and I’m not just talking about the global expansion. There’s a lot more to come and we are looking forward to it. The craze for on-demand apps continue and we hope to see more apps come into the market soon.
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