As we all know, there is no end for innovation. A decade ago, it was Uber who introduced the concept of on-demand services. But today, due to technology evolution, the on-demand app’s shape is getting remodeled almost every day. Entrepreneurs are digging deeper to find ways to enhance their business among the crowd. However, the key that they use is the integration of smart technologies. To be precise, mobile applications are ruling the markets now.

Where others were busy in brainstorming to create a stand-alone app with alluring features, an Indonesian entrepreneur, Nadiem Makarim, was planning to create a single platform called “GoJek” where he could offer multiple on-demand services.

The app was launched in the year 2015, and within two years it racked up nearly 30 million downloads. At the initial stage, GoJek started to provide services to its customers with a fleet of 20 vehicles. Fortunately, now, it exceeds 1 million drivers offering 18+ on-demand services and still counting.

The revenue strategy and the business model that the company has is entirely unique. For example, when you take the revenue model of a stand-alone app providing a single service, the earning will be significantly affected if any of the performance lacks. But this doesn’t happen in GoJek since it has numerous streams to generate revenue, and the entrepreneur won’t get affected much. So it will be a win-win situation.

The app’s journey in becoming a unicorn startup was started in mid-2014 when it raised $1.5 billion in a fundraising round. Today, as a one-stop solution, Gojek enables its users to make secure online payments, and order everything right from food to booking a massage session. Other small scale entrepreneurs who were in need to reform their businesses started to adopt GoJek clone for enhancement.

Business Strategies that you can adopt from GoJek

Mobile applications have become a crucial entity to run a successful business. The level of fame it gained is due to the fast reach and revenue it creates in a short span of time. Simple design, along with quick loading speeds is what a customer expects when he/she downloads the app. Make sure to set this up well in your application before launching.

When you take GoJek, for instance, it comprises of various strategies that can make its business reach each end-user in whatever city it is launched. A few have been discussed here to provide you insights in mobile applications.

1. Thorough market research is a necessity

For any online business, it is essential to know ways that can improve their market presence. In that case, entrepreneurs must never fail to experiment with new methods to see the outcome. Though the usage of mobile applications is increasing, it is not guaranteed that your app will be used until you offer something new. GoJek is a standing example since it came up with a new approach of providing a cluster of services in a single pack. They achieved it by analyzing the drawbacks of their competitors.

Therefore, inspecting the current market and bringing up new ideas is always welcomed among the people. Approach an expert who could give you marketing ideas that enables your business to grow as a lucrative one.

2. Try to integrate multiple services

Offering more than one service through a single application is profitable. You can generate more revenue as well as gain more potential customers. Take for example, if your user is a traveler and he/she wants to order food, book rooms, and taxi. Obviously, the person should use multiple apps for getting things done. But what if you provide these services in a single solution so that the user can save time and energy instead of toggling and feeling restless. Even GoJek did the same and got a benefited output from it.

3. Choose a cost-effective solution

Instead of investing immense capital for developing a new application, you can choose a cost-competent way like choosing a clone solution. A clone app is effective, and it works with the same speed and performance. As it is offered with complete customization, you can tweak or remodel the whole business model to suit your requirements.

You can even choose App like GoJek for an effective result. But ensure to provide or integrate a unique feature to make it outsmart competitors in the market.

4. Adopt new technologies

It is crucial to model your app with new technologies for better reach. Design features as simple as you can to avoid complexity. Technology is getting better every day, and it is now every new-age entrepreneurs’ fate to depend on it. Through on-demand mobile applications, you can almost handle every operation with simple clicks. Right from real-time tracking to performance analysis, everything can be done and viewed in minutes. Moreover, it cut shorts the manual input by saving you money.

5. Get an organized admin panel

As you are planning to run your business online, you have to be careful when designing the admin panel of your app. Getting an organized admin panel is fundamental since all your management operations have to be taken care through applications. Make sure to get one from your developing partner.

In the nutshell

Focusing on a lucrative market is the right choice when you are planning to generate huge revenue. And opting a business like GoJek is a profitable move. Recently, the firm has revealed its current service expansion plans and partnerships with companies, exposing its market growth. This is the right time to start if you have planned already. Hope that the above-discussed strategies help you through the development. For more information on market consultation and GoJek clone script, reach our developers now.